Better Leaders
Brighter Futures
The intersection of strategy, theory, best practices, and data technology to redesign democracy for the 21st century.
Founded by Ricardo De La Blanca, Freedom Social Technology stands at the intersection of branding expertise and social technology. In his extensive career in marketing communications, Ricardo has consistently leveraged the power of branding to forge meaningful connections and enact positive change globally.
We Make Political campaigns with focus on communications
PIONEERING POLITICAL CHANGE THROUGH INNOVATION
Ricardo’s journey into the creation of Freedom Social Technology began during the 2017 Harvard Business School YPO President Program. Here, inspired by his extensive experience with multinational corporations, Ricardo envisioned a platform that could harness the transformative potential of social technology to make significant impacts on political campaigns across the world. Recognizing the challenges faced by political leaders in maintaining clear and open communication with their electorates, Ricardo identified a crucial gap: the pervasive issues of disconnection and miscommunication. His insight revealed that ineffective communication was breeding instability and eroding trust in democratic institutions globally.
Initially conceptualized as a simple application to enhance interaction between political figures and their constituents, the project quickly expanded as its potential became evident.
As the platform gained traction among prestigious global democratic institutions like the Westminster Foundation for Democracy, the Jarl Hjalmarson Foundation, and the International Democrat Union, it became clear that a mere application could not address the broader challenges. Thus, Freedom Social Technology evolved into a comprehensive solution, aimed at overcoming the complex hurdles facing democracies in the digital age. Today, Freedom Social Technology is not just a tool but a beacon for democratic engagement, embodying Ricardo’s commitment to revitalizing political discourse through innovative technology and strategic communication. It is a testament to his belief that technology, when aligned with clear strategic vision, can profoundly transform political engagement and leadership worldwide.